When artist and curator Marc H. Miller started Gallery 98 five years ago, his goal was to help promote the downtown artists from COLAB who were part of his peer group in the 1970’s and 80’s. The announcement cards, flyers, photographs, and low-price multiples that were posted captured the visual feel of the era and provided a record of historic exhibitions like the Times Square Show. Miller soon discovered there was a market for this art ephemera and over the years, the inventory offered on Gallery 98 continued to expand.
Gallery 98 is now pleased to announce a redesign and update of the website. The recent acquisition of a large art ephemera collection, with an inventory of approximately 100,000 cards, has helped fuel this expansion. Don’t expect to see all of these cards and posters online right away — it will take months to process the entirety of the collection. But new items are being posted every few days.
The boom in collecting art ephemera should come as no surprise. With more and more people engaged with contemporary art, collectors want to own works connected to the artists and art movements that dominate the art world discourse. Yet, who has the money or space for a comprehensive art collection? Art ephemera is a stimulating way to engage. What’s hot? No surprise, Jean-Michel Basquiat is the most in demand. Top-tier ephemera like the announcement for Basquiat’s debut 1982 exhibition at the Annina Nosei Gallery is not cheap, but it’s considerably less than an actual painting!